Content and campaigns for clinics

We work out what to say, and put it where patients look.

Patients pick the clinic that explains their problem best, not the one that shouts loudest. Being findable is only half of it.

Most clinic marketing describes the clinic. The patient is trying to understand what is wrong with them, what the treatment involves, and whether it will hurt.

Find the real message

We interview your clinicians and your patients. What convinces people is almost never what the brochure says.

Answer the actual questions

Patient education content built around what people ask before booking, in plain language a worried person can read.

Publish where they look

Your site, search, social and campaigns, with the same message rather than three different ones.

What you get

From describing your clinic to answering your patients.

Do you write the medical content yourselves?

We draft, your clinicians approve. Nothing clinical is published without a doctor signing it off, and our founder is one.

How much of our time does this take?

A few hours of interviews at the start, then approvals. The point is to get what is in your clinicians heads onto the page, which is not something we can do without them.